Diamond
Bank PLC, a leading bank in the Nigerian retail banking space, has rewarded
loyal customers of the DiamondXtra account in a special draw targeted at
students of the Nigerian Law School, Victoria Island Campus, Lagos.
According
to him, “We hold the targeted draws for a cluster group, like the Law School
where we have a significant number of students that Bank with us. When a
cluster group meets our requirements we hold these draws to reward them for
their loyalty as well as to encourage them to imbibe a savings culture.
“This
particular draw is targeted at the mass market segment. This is our own way of
encouraging more people to come into the banking system in line with the CBN
target of financial inclusion and to bring more monies into the system instead
of people hiding them under their pillows. We have been doing this for a while
and it has been successful. We also try to follow up with our winners and offer
them opportunities to invest their winnings profitably. However, they are not
compelled to do anything but those who have responded have been successful and
you will soon begin to hear their testimonials,” he added.
Mr.
David Otukpe, Product Manager, Savings Account, Diamond Bank Plc, said the
choice of the Nigerian Law School was intended to reward customers within the
school that had opened a DiamondXtra account in the last three weeks prior to
the draw.
He
said: “We are here to reward loyal customers of the DiamondXtra account and
hope that this reward scheme will inspire others to join the Diamond Bank
family. The DiamondXtra account is a Savings Account with Current Account
benefits. More than three thousand customers have been rewarded with cash
prices since the inception of the scheme.”
An elated
winner in the N100, 000 category, Frances Okoro, said:
“I woke up this morning and asked God for favour. All through today I’ve been
walking around praying silently for favour. As I was coming here, an inner
voice questioned my decision to come witness the draws and I responded that I
had faith that I was going to win something. I am so happy. Thank you Father.”
Other
winners include: Manley ChinemAgbegbe, with N100,000 prize money; Rosemary
BogofanyoIriakuma, Tolulope Omobolaji Johnson, Ethel Nwahachie,
ChristainOsemudiameOrukpe, Nancy UjunwaIreh and James NwokpopoNwebonyi, all of
whom won in the N50,000 category.
DiamondXtra
account is a special savings account designed for individuals who want to build
up their savings gradually. It is a simple and straightforward
interest-yielding account that allows the deposit of both cash and third party
cheques. In addition, DiamondXtra account holders receive a cheque book and an
ATM card with which they can withdraw from their accounts at any Diamond Bank
branch. Minimum opening amount is N5,000 which also automatically qualifies the
account holder for the draws.
Diamond
Bank is currently executing the longest running reward scheme in Nigeria,
called the DiamondXtra Reward Scheme. Draws are held weekly (every Friday),
monthly (every last Friday of the Month) and to mark special occasions as
determined by the Bank.
The
Draws are monitored by renowned accounting firm -KPMG, the Nigerian Lottery
Regulatory Commission and Consumer Protection Council.
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